FreeFlowing With Gurudev
Gurudev Prasad is a brand builder and an early-stage investor. He’s the co-founder of BusyBeeBrands, a brand-building outfit that helps brands tell their ‘stories’ in a way that can make them memorable and differentiate them as desirable. He primarily works with start-ups that are challenging the status quo and changing the way traditional categories are being consumed. FreeFlowing with Gurudev is the podcast where he talks to some of India's most enterprising startup founders, marketers, and investors to tap into their insights on building impactful brands and scaling successful ventures. For more information, visit: https://www.busybeebrands.com
FreeFlowing With Gurudev
WeekendBookClub 7: 'The Choice Factory' by Richard Shotton
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Gurudev Prasad
The Choice Factory is one of those rare books that covers how brands can leverage behavioural science. Each insight in the book is backed by lots of research and real world examples from across the industries. This one is a must-read for every marketer!
FreeFlowing With Gurudev is the podcast where you hear from some of India's most enterprising brand builders and startup founders. The podcast is hosted by Gurudev Prasad, the founder of BusyBeeBrands.
For more information, visit: https://www.busybeebrands.com